Strawberry facts Strawberries were cultivated by the Romans as early as 200 BC. In medieval times they were were regarded as an aphrodisiac and a soup made of strawberries, borage and soured cream was traditionally served to newly-weds at their wedding breakfast.
In the 16th Century strawberries were sold in cone-shaped straw baskets thus becoming one of the earliest packaged foods. Dr. William Butler originated the famous quotation ‘Doubtless God could have made a better berry, but doubtless God never did’.
Growing The British season begins in late-April and continues through until the UK weather cools in October. The best known strawberry variety is Elsanta, which has excellent flavour, shelf life and quality and is an attractive glossy berry. Nearly 60% of the fruit found in retailers during the main British season will be Elsanta. Ava, Jubilee, Sonata and Sweet Eve are other favoured berries found in British supermarkets.
In the British winter, imported strawberries come from Spain, Morocco, Egypt and Israel.